Honda Motor Co is planning to sell hybrid electric-gasoline vehicles in China. This is a respond to their rival’s move, Toyota Motor Corp., who is going to start production of the fuel-efficient cars there within this year, Honda’s official senior said on Saturday.

“We want to launch hybrid cars in China as early as possible,” Atsuyoshi Hyogo, a Honda executive director in charge of the Chinese market, said in a press briefing. The carmaker is considering selling the Civic Hybrid sedan in the rapidly growing economy in Asia.

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