If you have Google AdSense, BlogAds, or any relative passive income source, page views is very important point for your success. The more page views you got, the more ads your visitors will see, and the more likely they will click on it. Peter Flaschner wrote an interesting article on how to maximizing your page views.

So, page views. A page view is not a hit, nor is it a visit. Total page views tells you how many individual pages have been seen over a given period. Dividing that total by the number of unique visitors gives you your average page views per visit.